Businesses are relying mostly on IT equipment to keep ahead in this fast-paced world. It becomes challenging for organizations to manage finances with the cost incurred for IT equipment especially, for start-up businesses.
Global brand marketing includes managing the brand in various locations across the world. It includes promoting the brand with a consistent mission, and look and feel. The process involves planning and developing a global branding strategy, positioning, and advertising that ultimately turns a local brand into a global one.